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Big moves are happening in the B2B SaaS space, and we’re at the center of it all! Bounty Hunter was acquired by Impactable, one of the leading LinkedIn ad...
In 2023, over 70% of high-growth SaaS companies credited revamped sales strategies with significantly boosting their revenue, underscoring the critical role that adaptive sales tactics play in today’s competitive...
If you’re one of those SaaS businesses that have a strong product that speaks for itself – saas product-led growth agency might be the thing you need to shake...
This guide will cover the major SaaS events and conferences for 2024, including ticket prices, dates, venues, popular speakers, and other details to help you select the right...
Intro If you are working in the SaaS industry in the marketing department or you are a SaaS business owner who wants to put on display customer acquisition activities,...
Intro PPC (pay-per-click) advertising, unlike SEO and some other forms of digital marketing, will show first results pretty fast. If you set up your campaign right, people will start...
It’s a question that every SaaS founder and marketer faces. Capturing attention in the crowded digital marketplace is only the beginning; keeping it is the true difficulty. The answer...
Marketing attribution is the process of determining which marketing channels and courses of action are driving your conversions and sales. Easier said than done? Exactly – marketing attribution for...
You already tried to run paid advertising campaigns for your B2B SaaS business but had no success? Perhaps you went by false assumptions and launched campaigns on ad networks...
This is a guide for all the marketers and new SaaS or B2B Tech businesses who may feel a bit lost between endless graphs, buzzwords and lengthy explanations about marketing attribution....
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