The Ultimate List Of SaaS Software Directories for 2025

If you have a software as a service (SaaS) company, you already know that attracting more customers is the primary objective. The question that stands before any SaaS business is — How can we get more customers without being online?

SaaS software directories can be useful for businesses of all sizes and are an important part of any business’s marketing strategy. By connecting with service providers, companies can get the services they need without having to search for them on their own, increase website visibility, and reach more potential customers.

What Is A SaaS Directory?

A SaaS directory is an online registry that allows users to search for and connect with SaaS businesses. With a SaaS business directory, companies are given an easy way for users to find and connect with service providers.

It can be used to find software as a service (SaaS) providers, cloud services, or other hosted services. By using a SaaS business directory, businesses can save time and money by connecting with the right service provider for their needs.

Benefits of Using SaaS Software Directories

SaaS software directories provide many benefits for businesses. They are an essential resource for businesses of all sizes. By providing a comprehensive listing of software products, companies can save time and money, build relationships, and find the right software for their needs.

Some of the most notable benefits include improved SEO and online visibility. When you add your SaaS to a directory, it will be seen by more people. This can help you become more visible online and increase your website’s traffic. And it can also help improve your company’s SEO efforts. Adding keywords related to your SaaS in the directory listings can help improve your website’s ranking in search engine results pages (SERPs), which can ultimately lead to more customers finding and using your software.

Another significant benefit is that they allow businesses to find and compare software quickly and easily. By providing a complete list of SaaS software, companies can quickly find one that fits their needs. And they can help SaaS businesses save money and avoid the costly process of advertising their product.
In addition to the benefits mentioned above, adding SaaS to directories can also help you build credibility and establish yourself as an expert in your industry.

When potential customers see that you’re listed in a directory, they’ll know that you’re a reputable source of information and that you’re someone they can trust. This can go a long way in helping you convert leads into customers and grow your business.

Tips for Choosing Saas Software Directories

Adding your SaaS to directories can be a great way to improve your company’s online visibility, build credibility, and increase traffic to your website. You can make sure that potential customers will find and use your software by using a reputable directory and making a well-optimized listing.

If you’re interested in adding your SaaS to a directory, there are a few things you need to keep in mind. When looking for a good SaaS software directory, it is crucial to consider the size and scope of the directory, along with the costs. Some directories are free, while others charge a monthly fee, so choose one that fits your budget.
Apart from pricing, features that a directory offers should also be on the table.

The directory should offer a variety of features to fit the businesses’ needs and provide them with the required options. And you will also need to read the privacy policy to ensure the directory will protect business information and review the terms of use agreement before signing up.

When creating the listing, make sure to include all the relevant information about your SaaS, such as its features, benefits, and pricing.

Capterra

Capterra is one of the most well-known and respected SaaS directories. It takes pride in having a platform that makes it simple for technology sellers and buyers to interact. Capterra provides users with in-depth guides and other B2B software solution research and acts as a middleman between purchasers and SaaS brands.

The website has more than 50,000 products in more than 800 categories, individual ratings, and suggestions for solutions that fit your needs. 

One of the most important things about the platform is that users can write reviews of software they’ve bought and used. This is fantastic for demonstrating social evidence. And the best thing is that Capterra can be used for free by SaaS companies and buyers.

G2 

G2 was created with a community-focused approach, giving it a distinct “feel” from other SaaS directories. It was started by the founder and former executives of SaaS giant BigMachines, and it has around $12 million in funding.

The platform helps technology buyers, investors, and analysts assess and choose the finest software based on peer ratings and social data. Users are likely to promote brands with reviews because of the community aspect.

G2 labels itself “the world’s largest tech marketplace that allows organizations to discover, review, and manage the technology they need to fulfill their full potential,” based on more than 1.5 million user reviews.

It seeks to provide authenticity and openness to business technology research, and it is a terrific way to get leads for your brand, with over 5.5 million buyers on the marketplace. In addition to being a SaaS directory, G2 offers marketing tools that help brands connect with the right buyers.

GetApp

Like Capterra, GetApp is a Gartner product, which makes it one of the finest SaaS business directories. According to GetApp, millions of professionals use its reviews to find and compare web-based apps that could help their organization grow. 

GetApp is similar to Capterra, and both platforms even share reviews, which can help improve the visibility of a business. Buyers can quickly evaluate SaaS solutions thanks to the built-in interactive features and comprehensive product data.

Feature research, insights, and industry trends are also available to buyers. When you consider that product users can give evaluations, it’s clear that that’s one of the top SaaS directories to look into. 

Software Advice

Another Gartner product, but with an unexpected twist: Software Advice, unlike others, assists you in generating leads by recommending you to consumers who suit your target client profile (ICP). You must pay to be listed on the platform because they are more involved. They also evaluate products to ensure that only those appropriate for the website are included.

Software Advice aims to make software selection easier for users by providing over 390 detailed software guides that include in-depth descriptions and reviews of each product’s ease of use, functionality, quality, and support, as well as a wealth of helpful screenshots showing the product’s user interface. It’s a great way to make sure a solution fits your needs before diving into more detailed research on vendor websites.

Technology Advice

Users can access buyer’s guides, software search across categories, case studies, a research library, blogs, product pages, and reviews on TechnologyAdvice. The mission of TechnologyAdvice is to provide opportunities for technology buyers, vendors, and communities.

Their comprehensive research and crowd-sourced product reviews help buyers choose the best software to expand their businesses across hundreds of technological categories. 

Their highly configurable multi-channel approach can help businesses fill their pipeline at any point of the sales process while increasing the return on on-demand generation efforts. Users can also take advantage of a free 5-minute Tech Assessment, which will provide them with pricing information and a selection of 3–5 viable software solutions.

CrunchBase

Crunchbase is the most popular platform for prospecting and research. Approximately 70 million people use it to find new company prospects, including salespeople, entrepreneurs, investors, and market researchers. 

Crunchbase is used by entrepreneurs, investors, salespeople, and market researchers to keep track of new trends, investigate firms, and interact with individuals. Users can access company notifications, advanced search filters, and research tools to find and target investors and investments. And businesses all across the world rely on Crunchbase to power their apps, with over 6 billion API calls per year.

Product Hunt

Product Hunt, founded in 2013, curates the most outstanding new items daily. Users can submit products, which the community then votes on. On Product Hunt, almost 100 million products have been featured. The platform, which is available as an Android and Mac app and a Chrome plugin, makes finding the next popular mobile app, website, or tech product a breeze.

Product Hunt helps users discover the next big tech breakthrough, making it an excellent place to start a new business. On the platform, you can submit a product for community voting. This is one of the platform’s main differences from other SaaS directories. The site also provides several tools to aid in the promotion of your goods.

AlternativeTo

AlternativeTo is a free review website that provides software suggestions based on user feedback. It’s a simple method to discover better alternatives to the software you’re now using. With 77,027 apps listed, the website features 572,566 ratings, comments, and recommendations. People from all over the world contribute their thoughts to assist users in finding better software.

The platform helps you find superior web-based software, desktop software, and mobile apps by sorting them according to various criteria, such as the number of registered users who have hit the “Like” button for each of them on the platform.

AlternativeTo, unlike other software review directories, does not categorize software but instead offers a list of alternatives for each piece of software, allowing for a more personalized listing approach.

AppSumo

AppSumo is one of the largest SaaS directories, with over 1 million users, to help you acquire traction as a company. Daily bargains on digital items and internet services are available on the platform.

Appsumo is picky about what they include, so if you get mentioned, users will know immediately that your product is worth considering. Also, because users can submit evaluations, encouraging your customers to do so makes it easier to gain consumer confidence.

Killer Startups

KillerStartups is a startup community resource featuring startup tools and guidelines, podcasts, reviews, and other content based in Columbus, Ohio. KillerStartups.com is one in a family of websites that includes Launchrock.com, Bizplan.com, and Fundable.com. It is the place to go for startup information.

Launching Next

Launching Next is a collection of more than 200 resources and tools to help you get your business off the ground and grow it. They claim to have thousands of subscribers and feature new, popular companies daily. This is an excellent source of inspiration, fresh ideas, and information on what’s hot in the startup industry.

Clutch

Despite its relatively small size (so far), Clutch is already one of the leading SaaS review platforms, with a user base doubling every year. Today, it lists over 150,000 agencies and more than 36,000 client reviews. Almost half a million tech-savvy customers turn to Clutch monthly to help them make buying decisions.

SaaSGenius

SaaS Genius is a free directory of SaaS firms that provides users with software evaluations and comparisons, white papers, a recommendation engine, and other resources. If you don’t want to download anything, SaaSGenius will limit your search to only online software. Users can submit reviews to SaaSGenius; however, all submissions are screened for accuracy and bias before publication. 

This website has a vast database of SaaS products, including basic information, pricing, reviews, alternatives, and comparisons. To assist consumers in finding the greatest match for their business, SaaSGenius provides a recommendation engine, reliable product reviews, easy comparison, white papers, and more.

Trustpilot

If your SaaS product falls into the B2C vertical, Trustpilot may be perfect for your business. They cover a variety of websites: from clothing stores and restaurants all the way to B2C software. Trustpilot prides itself on being completely transparent and user-focused and is one of the most well-known and widely-used review platforms.

Although it is not exclusively SaaS related, with more than 167+ million rates and 714,000+ websites reviewed, it is still an immensely relevant and trustworthy spot for users to turn to when making a buying decision.

What’s The Best Choice Within The World of SaaS Software Directories?

When looking for a SaaS software directory, it is vital to consider the features that are most important to you. After testing many different solutions, we’ve listed many available directories in high demand, each with its own characteristics. However, when choosing the best options, there is no correct answer.

Consider the features they offer, but also make your choice based on the number of listings, the types of businesses listed, and the search capabilities.

If you’re unsure what is the best choice for your prospecting needs, our team will happily assist you — just give us a call.